The 2017 Gold Standard Awards

Winners Announcement: The 2017 Gold Standard AwardsWinners Announcement

As chair of this year’s Gold Standard Awards judging panel I am honoured to announce the winners for the 2017 programme (see details below or online).

The response from the industry proves that The Gold Standard Awards are truly the “awards to win” among communications and public affairs professionals operating across Asia Pacific and the Middle East.

This year’s shortlist and winners, announced at a gala reception in Hong Kong last week, underline that communications and public affairs are converging fast in Asia Pacific. It also illustrates that our industry is responding skilfully to these shifts.

I would like to congratulate our winning and shortlisted nominees and thank all of this year’s Gold Standard Award entrants, judges and sponsors.

Best regards,

Shakilla Shahjihan
2017 Awards Chairman
Senior Regional Director for Government Affairs
Abbott Laboratories Asia Pacific

THE 2017 WINNERS
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THE PROSPECT GOLD STANDARD AWARDS FOR PROFESSIONAL EXCELLENCE
Sponsored By: Prospect
Consultancy Category:
• John Bailey, Managing Director, Ketchum Singapore – WINNER > click for details
• Sunil John, Chief Executive Officer, ASDA’A Burson Marsteller
• Scott Kronick, President and CEO Asia Pacific, Ogilvy Public Relations
In-House Category:
• Kristen Foster, Director of Government Relations, eBay Australia, Japan and SE Asia
• Fahad Qadir, Director Public Affairs & Communications, The Coca-Cola Export Corporation Pakistan
• Whitney Foard Small, Group Director, Corporate Communications and Public Affairs, Thai Union Group – WINNER > click for details
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THE GOLD STANDARD AWARD FOR COMMUNICATOR OF THE YEAR
Sponsored By: House of Rose Professional
Shortlist:
• Matt Friedman, CEO, The Mekong Club – WINNER > click for details
• Debbie Ngarewa-Packer, Te Runanga O Ngati Ruanui Trust
• Stella Chiu & Chi-Wai Lai
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THE GOLD STANDARD AWARD FOR POLICYMAKER OF THE YEAR
Sponsored By: Food Industry Asia
Shortlist:
• Pak Iman Pambagyo, Indonesian Ministry of Trade: Shepherding the Regional Comprehensive Economic Partnership negotiations. – WINNER > click for details
• Yuriko Koike, Governor of Tokyo: Leading Tokyo Politics in an Unprecedented Manner
• Nick Xenophon, Senate of Australia: Shepherding new rules regarding media reform
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THE GOLD STANDARD AWARDS FOR CORPORATE CITIZENSHIP
Sponsored By: EON – The stakeholder relations group
One Corporate Citizenship award will be presented in each of the following regional sub-categories:
Australasia and New Zealand
Shortlist:
• ClubsNSW: Refugee Employment Support Program
• Pfizer Oncology: Through My Eyes (with BlueCurrent Group Hong Kong/FleishmanHillard Singapore) – WINNER > click for details
Greater China
Shortlist:
• L’Oréal China and Burson-Marsteller China: 20 Years of Adventures in Beauty
• Pfizer Oncology: Through My Eyes (with BlueCurrent Group Hong Kong/FleishmanHillard Singapore) – WINNER > click for details
• Wrigley Confectionery (China) Limited: Wrigley China Anti-Littering Education Campaign
South East Asia
Shortlist:
• GSK Consumer Healthcare: Allied Against Dengue – WINNER > click for details
• Pfizer Oncology: Through My Eyes (with BlueCurrent Group Hong Kong/FleishmanHillard Singapore)
• Shell Companies in the Philippines: Shell’s Movement Against Malaria – Towards a malariafree Philippines
India and South Asia
Shortlist:
• Essilor International: Making Vision Count in India
• ICICI Bank: ICICI Bank’s CSR programme through its ICICI Foundation for Inclusive Growth
• Kimberly-Clark Asia Pacific: Toilets Change Lives India – WINNER > click for details
Japan and Korea
Shortlist:
• Pfizer Oncology: Through My Eyes (with BlueCurrent Group Hong Kong/FleishmanHillard Singapore)
• LIXIL Corporation: Tackling the sanitation crisis – WINNER > click for details
The Middle East
Shortlist:
• ASDA’A Burson-Marsteller: “The Middle East: A Region Divided” – The Ninth Annual Arab Youth Survey 2017
• INJAZ Al-Arab: Expand Your Horizon
• Memac Ogilvy: Volkswagen The Human Crossing – WINNER > click for details
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THE GOLD STANDARD AWARD FOR BROADCAST AND VIDEO
Shortlist:
• ANZ Bank New Zealand: Donating is about more than remembering – ANZ’s sponsorship of the Returned Serviceman’s Association’s “Poppy Day” appeal
• Echo Myanmar: Lighting the Way Forward – WINNER > click for details
• Standard Chartered Bank & Merchantcantos: Vishal’s Story & Jeremy’s Story
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THE GOLD STANDARD AWARD FOR COUNTRY AND TRADE PROMOTION
Sponsored By: MHP Communications
Shortlist:
• American Chamber of Commerce in Thailand: Reforming The Royal Thai Customs Laws
• Genesis Burson Marsteller + Education New Zealand: From Volume to Value
• Taiwan External Trade Development Council: Meet Taiwan – WINNER > click for details
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THE GOLD STANDARD AWARD FOR CORPORATE COMMUNICATIONS
Sponsored By: The Media Village
Shortlist:
• ICICI Bank: Love Digital in the Times of Demonetisation – WINNER > click for details
• SAP APJ: Super Awesome People. Our Journey to Becoming an Employer of Choice – HIGHLY COMMENDED
• Text100 Australia: Outthink Melanoma
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THE GOLD STANDARD AWARD FOR FINANCIAL COMMUNICATIONS
Sponsored By: AmCham China
Shortlist:
• ItzCash Card Ltd: Introducing a World beyond Wallets (with Adfactors)
• Cigna International Markets: Live Well: 2017 Cigna 360 Well-Being Survey – WINNER > click for details
• ICICI Bank: Love Digital in the Times of Demonetisation
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THE GOLD STANDARD AWARDS FOR DIGITAL COMMUNICATIONS
The Gold Standard Award for Digital Communications
Shortlist:
• Edelman India: #ReleaseThePressure – Mirinda
• Weber Shandwick: Crazy for Cranberries – The Taste of Thanksgiving in China – WINNER > click for details
• Weber Shandwick: Warner Bros. Asks Chinese Kids “Where do Babies Come From?”
The Gold Standard Award for Social Media Communications
Shortlist:
• ASDA’A Burson-Marsteller: New ways to connect with #AvayaEngage – WINNER > click for details
• Weber Shandwick: Crazy for Cranberries – The Taste of Thanksgiving in China
• Weber Shandwick: Warner Bros. Asks Chinese Kids “Where do Babies Come From?”
The Gold Standard Award for Integrated Communications
• Adfactors: ICICI Bank – Love Digital In The Times Of Demonetisation
• ASDA’A Burson-Marsteller: Dubai Font – A New Form of Expression
• The American Chamber of Commerce in China: China’s Cyber Insecurity – WINNER > click for details
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THE GOLD STANDARD AWARD FOR DIPLOMATIC ENGAGEMENT
Sponsored By: 21ST CENTURY FOX
Shortlist:
• The Australian Office Taipei: “Land Down Under” – Working Holiday Makers’ Photography Competition – WINNER > click for details
• The EU Mission to ASEAN: People of ASEAN – Celebrating human joy, bringing public diplomacy to the ground (working with Edelman)
• Kurt Tong and The US Consulate General in Hong Kong
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THE GOLD STANDARD AWARD FOR EMPLOYEE ENGAGEMENT
The Shortlist:
• Nestlé China: Enabling Employees as Creating Shared Value Ambassadors
• SAP: Super Awesome People. Our Journey to Becoming an Employer of Choice – WINNER > click for details
• Shell Companies in the Philippines: Digitizing Communications for the Shell Millennial Generation
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THE GOLD STANDARD AWARD FOR GOVERNMENT RELATIONS
Sponsored By: APCO Worldwide
The Shortlist:
• Airbnb, Inc.: Airbnb Gets the Green Light in Japan – WINNER > click for details
• The American Chamber of Commerce in China: China’s Cyber Insecurity
• Volvo Group: Global Sustainable Infrastructure and Connectivity Summit and Volvo Group’s White Paper on Transport Solutions and Connectivity (with Ruder Finn)
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THE GOLD STANDARD AWARD FOR IN-HOUSE TEAM OF THE YEAR
Sponsored By: Edelman
Shortlist:
• ANZ Bank New Zealand: Telling our story in a world where companies & media aren’t trusted – the creation of a Corporate Affairs team with a newsroom at its heart – WINNER > click for details
• LIXIL Corporation: Building a Global Team in Japan
• Shell Companies in the Philippines: Digitizing Communications for the Shell Millennial Generation
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THE GOLD STANDARD AWARD FOR ISSUES MANAGEMENT AND CRISIS COMMUNICATIONS
Sponsored By: CS&A International
Shortlist:
• Man Wah Holdings Limited: MW vs MWR – Battle of Reputation (with SPRG)
• Maverick: “Working Under Fire, Strikes, Riots And Flash Floods, 2,000 Meters Up In A Remote Jungle – WINNER > click for details
• State Bank of India: Assuaging the public on demonetisation woes (with Adfactors)
• Thai Union Group PCL: Addressing investigations and criticisms in sustainability of seafood supply chains
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THE GOLD STANDARD AWARD FOR NGO ENGAGEMENT
Sponsored By: Weber Shandwick
Shortlist:
• The Coca-Cola Export Corporation, Pakistan Branch: Women Entrepreneurship Program by Kashf Foundation and Coca-Cola Pakistan
• FleishmanHillard: School for Justice
• Golin Taiwan: HIV – Overcoming the Fear of the Test – WINNER > click for details
• The Mekong Club: Fighting The Business Of Slavery
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THE GOLD STANDARD AWARD FOR PUBLIC PRIVATE PARTNERSHIP
Sponsored By: Landmark Public Affairs
Shortlist:
• Airbnb, Inc.: Airbnb Gets the Green Light in Japan – WINNER > click for details
• GSK Consumer Healthcare: Allied Against Dengue
• SAP Asia: SAP-ASEAN Foundation Partnership
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THE GOLD STANDARD AWARD FOR STAKEHOLDER ENGAGEMENT
Sponsored By: North Head
Shortlist:
• Changi Airport Group (Singapore) Pte Ltd: Changi Airport – Increasing Mind Share to Stay on Top
• Edelman India: Bringing Focus on Uncorrected Refractive Error – for Essilor
• GSK Consumer Healthcare: Allied Against Dengue – WINNER > click for details
• Singapore Business Federation: Position Paper for a Vibrant Singapore
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THE GOLD STANDARD AWARDS FOR CONSULTANCY OF THE YEAR
Sponsored By: PR Newswire
CONSULTANCY OF THE YEAR: GREATER CHINA
Shortlist:
• Hill+Knowlton Strategies
• North Head
• Weber Shandwick – WINNER > click for more
CONSULTANCY OF THE YEAR: INDIA AND SOUTH ASIA
Shortlist:
• Adfactors PR
• Avian Media Pvt. Ltd.
• Genesis Burson Marsteller – WINNER > click for more
CONSULTANCY OF THE YEAR: KOREA AND JAPAN
Shortlist:
• Edelman Japan – WINNER > click for more
• Synergy Hill+Knowlton Strategies Korea
CONSULTANCY OF THE YEAR: THE MIDDLE EAST
Shortlist:
• APCO Worldwide
• ASDA’A Burson-Marsteller – WINNER > click for more
• Fleishmanhillard
CONSULTANCY OF THE YEAR: SOUTH EAST ASIA
Shortlist:
• Ketchum Singapore
• The EON Group
• The Hoffman Agency – WINNER > click for more
SPECIALIST CONSULTANCY OF THE YEAR
Shortlist:
• Honner Australia
• North Head – WINNER > click for more
• PS Engage
NEW CONSULTANCY OF THE YEAR
Shortlist:
• Echo Myanmar – WINNER > click for more
• Spurwing Communications
REGIONAL NETWORK OF THE YEAR
Shortlist:
• Hill+Knowlton Strategies Asia-Pacific
• Newgate Communications
• Weber Shandwick Asia Pacific – WINNER > click for more

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